eBay – Refurbished Residency

Ebay Refurbished Residency identity, for Weber Shandwick.

Ebay launched its very own Refurbished Residency, showcasing its range of pre-loved products at a location in London’s Soho. We created an identity that utilised the Ebay brand mark, but stepped away from the overall brand look, to create something that felt more premium and luxury in keeping with high end products on display from the likes of Ninja, Dyson, Apple, Sonos and Peloton. A series of posters were created in duo/monotones throughout the site to highlight the difference between certified refurbishment and seller refurbishment.